David Wallace’s Sweet Shoppe

David Wallace- Limericks Most Loved

It’s been dubbed “Wally Wonka’s” by Munster star Felix Jones and after just a couple of weeks in business a new sweet shop opened by rugby legend, David Wallace, is going down a treat with the people of Limerick. The former Munster and Ireland player who retired last May due to a persistent knee injury has tapped into his entrepreneurial side with the opening of Mr. Simms Olde Sweet Shoppe in the Crescent Shopping Centre. I went to the launch last week and it was great fun and just like Willy Wonka’s Chocolate Factory, the shop – which is located opposite Shaw’s department store – is a wonderland full of tempting treats. “We have the Macaroon bars, Refreshers, Frosties – all these sweets that people remember from their childhood,” David explained. Another rugby legend Paul O Connell was also present at the launch and I have to say what a gentleman Paul is. He was so kind and patient to the huge crowd and posed for photographs with all who asked him. It easy to see why he was honoured with keys and freedom of Limerick city not only for his prowess on the rugby field for both Ireland and Munster but also for being a great ambassador for Limerick. David’s wife Aileen is such a lady, she and their children Andrew, 4, and Harvey, 2, were also at the launch and are according to their dad “very happy with the whole situation”. As well as bringing a smile to the faces of children and indeed adults, the shop is also providing work for 10 Limerick people. “There are seven full-time and three part-time which is great in this day and age, all local as well,” Aileen tells me. Its great to see nice hard working people get ahead and I wish the Wallace family all the best for a wonderful future!

Richard with Limerick rugby legends David Wallace and Paul O Connell at the launch of Davids Sweet Shoppe. Photo Sean Wren

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