Gold MUSE Award 2022 – Pictured above is the award-winning employer brand campaign, “Powering the Freedom to Create” for WP Engine.
The list of winners for the 2022 MUSE Creative and Design Awards has been officially released by the International Awards Associate
Ireland’s leading inside out consultancy, The Pudding, has taken home a Gold MUSE Award 2022 for ‘Branded Content – Recruitment’ for their multi-award-winning employer brand campaign, “Powering the Freedom to Create” for WP Engine, the world’s largest WordPress hosting platform.
The list of winners for the 2022 MUSE Creative and Design Awards has been officially released by the International Awards Associate (IAA). Having received over 6,000 entries from all over the globe, the New York-based MUSE Creative Awards and MUSE Design Awards are two leading award programs created to honour creative and design professionals for their excellence.
“The team here at IAA is taken aback by the works we had received for the 2022 MUSE Awards. The level of refinement and the depth of completion truly represent the best of the creative and design industries,” said Thomas Brandt, spokesperson of IAA.
Having gained the world’s interest, the MUSE Creative and Design Awards received entries from prominent organisations from all over the world, including Diageo, MVM, Grey Goose, Warner Bros., IBM, Mailchimp, and FIFA.
Working closely with the team at WP Engine, The Pudding was truly able to get under the skin of the brand and understand its unique company culture. Through strategic workshops, The Pudding conceptualised an idea that would emanate WP Engine’s purpose. In order to bring this idea to life, The Puddingcommissioned one of Ireland’s leading muralists, Claire Prouvost, to create a piece of art inspired by the words of employees working at WP Engine and produced a powerful employer brand campaign combining video and design.
The winning campaign video captures Claire’s creation in real-time and its subsequent unveiling to the WP Engine team in Limerick. Taking a considered approach to content development, storytelling and the use of technology, The Pudding’s award-winning campaign brings WP Engine’s key values of diversity, ambition and learning to life for all to see and experience for themselves.
Speaking of winning a prestigious Gold MUSE Award 2022, Gillian Horan, CEO and Founder of The Pudding says, “Purposeful impactful work is at the heart of everything we do and it means a lot to get recognised by our international peers.”
For more information on The Pudding, go HERE
For more stories about Gillian Horan, go HERE