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Guaranteed Irish briefing reminds Limerick businesses of the need to prepare for the possibility of a no-deal Brexit

Attending the Guaranteed Irish briefing on ‘Brexit-An Opportunity for the Mid-West’ were Dr Mary Shire, Director, Strategic Alliances, UL, Ian Headon, Senior VP, Northern Trust, David Conway, CEO, Limerick Twenty Thirty, Senator Maria Byrne, Mary Considine, CEO, Shannon Group, Miriam Magner Flynn, MD, Carrera Decisions and Brid O’Connell, CEO, Guaranteed Irish. Picture: Liam Burke/Press 22.

Guaranteed Irish briefing reminds Limerick businesses of the need to prepare for the possibility of a no-deal Brexit

With the Brexit deadline on October 31st fast approaching, Guaranteed Irish is reminding business members across various sectors nationwide of the need to prepare for the possibility of a no-deal Brexit. Limerick’s Clayton Hotel was the venue for the business membership organisation’s most recent Brexit breakfast briefing and its inaugural event in the Mid-West.

The event, attended by business and thought leaders from a variety of sectors across Limerick and surrounding areas, highlighted the services and resources available to businesses when finalising preparations for a post-Brexit economy and how the Mid-West can be positioned as an ideal location for businesses to thrive in the years ahead.




The event included a panel discussion, which featured local experts. Speakers on the panel included:
Senator Maria Byrne, Seanad Spokesperson on Education and Skills
David Conway, CEO, Limerick Twenty Thirty
Ian Headon, Senior Vice President, Northern Trust
Dr Mary Shire, Director of Strategic Alliances, University of Limerick
Mary Considine, CEO, Shannon Group PLC
Miriam Magner Flynn, Managing Director, Career Decisions

Following the briefing, attendees had the chance to network and discuss concerns, challenges and opportunities with other Guaranteed Irish members and on a one-to-one basis with the panellists.

Senator Maria Byrne says: ‘Many local businesses’ imports come via the UK. In a no-deal Brexit, local customers could face significant price increases to cover potentially non-reclaimable UK VAT at 20 per cent, import duties, customs, additional certification requirements and logistical delays.

In light of this, businesses in the Limerick area can prepare for Brexit by working closely with Guaranteed Irish in a bid to safeguard jobs in their local communities and prepare necessary plans to meet the challenge of Brexit.


Brid O’Connell, CEO, Guaranteed Irish, said, “By being a part of the Guaranteed Irish network, events such as our breakfast briefings offer a platform for all businesses (homegrown and international) based in Ireland to network and gain a competitive advantage.

“Guaranteed Irish represents all that is good about Ireland and we need to support those businesses who aspire to that. We hope that the expertise provided by our panel helped to shed light on the concerns and challenges facing businesses across a variety of industries in Ireland today,” she added. 

Guaranteed Irish is one of Ireland’s most enduring, recognisable and authentic symbols. The business membership organisation has a network of 600+ members nationwide across various sectors, supporting over 71,390 jobs with an annual combined turnover of €11.2 billion to the Irish economy.

The Guaranteed Irish symbol helps Irish consumers identify products and services that are a better choice for jobs and local communities in Ireland. Businesses that have been awarded the Guaranteed Irish mark have fulfilled the following criteria: jobs, provenance and community.

Guaranteed Irish, backing businesses that create quality jobs and add value to local communities in Ireland since 1974. The Guaranteed Irish symbol is awarded to businesses in Ireland which provide quality jobs, support local communities and are committed to Irish provenance.

For more information on Guaranteed Irish click here. 

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Richard is a presenter, producer, songwriter and actor. He was named the Limerick Person of the Year (2011) and won an online award at the Metro Éireann Media and Multicultural Awards (2011) for promoting multi-culturalism online. Richard says that the concept is very much a community driven project that aims to document life in Limerick. So, that in 20 years time people can look back and remember the events that were making the headlines.