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Limerick Student City campaign creates awareness of Limerick as a leading student city Limerick Student City campaign creates awareness of Limerick as a leading student city


Limerick Student City campaign creates awareness of Limerick as a leading student city



Limerick Student City campaign launch – Pictured above were Limerick college students Michelle Duignan, Andrea O’Carroll, Romy Cantillon and Chloe Branigan. Picture: Aline Pedroso

Limerick Student City aims to encourage students to embrace Limerick City

Limerick Student City campaign aims to encourage students to embracing Limerick city
A Limerick City pocket map was produced in 2022 highlighting the range of off-campus activities on offer. Picture: Alan Place.

CAO applicants and those looking to enter tertiary education are being encouraged to choose Limerick as their Student City.

A social media based campaign is being launched which showcases how Limerick can give students the edge when it comes to college and degree choice, lifestyle and future opportunities as they embrace student life.

Limerick Student City, in its second year, is a collaboration between Limerick City and County Council, University of Limerick, Technological University of the Shannon and Mary Immaculate College and similar tertiary education organisations, that creates awareness of Limerick as a leading student city.






The campaign highlights Limerick as a top choice for higher and further education study, offering a complete experience and the only location outside of Dublin that can boast three university-level educational institutes.

For those that already live and study here, we all know that there is ‘No Place Like Limerick’ to be a student. Limerick City is a vibrant, welcoming, fun and fast paced city where everyone, whether an undergraduate, mature, postgraduate, further, continuing or professional education or international student, can gain the most from their college experience and have world class opportunities for employment afterwards.

Limerick Student City builds on the quality and narrative of the Limerick: Atlantic Edge, European Embrace brand to encapsulate the benefits of living and studying in Limerick, so they can be promoted on a national and international basis by the third level sector to attract more students.

Donn O’Sullivan, Head of Marketing & Communications with Limerick City and County Council said: “This campaign showcases all that Limerick has to offer in terms of student life. The aim of this campaign is to tell people that, if you are thinking about going to college and furthering your education, post-secondary school, then why not choose Limerick? With 30,000 students already calling Limerick their home, we must be doing something right. Why not find out more for yourself ahead of the CAO process”

UL SU President, Maeve Rutledge, said: “I made Limerick my home after moving here in 2018 to study Applied Languages at UL. I chose to stay in Limerick after finishing my degree because of the life I’ve built here beyond my studies. I’ve made friends for life, enjoyed incredible events, nightlife, and culture. Not only does Limerick offer some of the best education opportunities in the country, but it’s a place to make real connections beyond your studies.”

Niall Haughton, TUS Student Union President for the Midwest said ‘’Studying in Limerick city offers students all the advantages of a bustling, vibrant, friendly and diverse place to study in. The city is steeped in rich culture, maintains an ethos of high-quality education and possesses a multitude of colleges to choose from including one of Ireland’s newest Technological Universities – TUS. From nightclubs to sports facilities, the Wild Atlantic Way and much more, there is something for everyone in Limerick. So, when you make the choice, make it Limerick city.”

Aoife Gleeson, President of MISU, MIC’s Students’ Union, said; ‘Limerick is THE student city. A vibrant, picturesque city that thrives when our students arrive. Our three university level institutions provide endless study possibilities while our city provides a whole host of immersive experiences that will enrich your college experience. Whatever you are interested in; sport, history, art, fashion, culture, theatre, film, music; Limerick has something for everyone and is the place to be.”

A Limerick City pocket map was produced in 2022 highlighting the range of off-campus activities on offer to Limerick’s third-level student population.

For more information visit 

Download the Limerick Student City map HERE 

For more Education stories go HERE


Richard is a presenter, producer, songwriter and actor. He was named the Limerick Person of the Year (2011) and won an online award at the Metro Éireann Media and Multicultural Awards (2011) for promoting multi-culturalism online. Richard says that the concept is very much a community driven project that aims to document life in Limerick. So, that in 20 years time people can look back and remember the events that were making the headlines.