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Milford Care Centre officially launches its Strategic Plan 2025–2030

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Milford Care Centre Strategic Plan 2025–2030 marks a major milestone in advancing Specialist Palliative Care in the Mid-West. Pictured at the launch of the plan are members of the Milford Care Centre executive management team.

Milford Care Centre officially launched its Strategic Plan 2025–2030 on Tuesday, September 9

Mary O Brien pictured above is the new Milford Care Centre Chief Executive. Picture: Keith Wiseman INSIDE - Joe Murphy, chairman of the board of Milford Care Centre; chief executive Mary O’Brien and outgoing chief executive Pat Quinlan. Picture: Keith Wiseman.
Mary O Brien, Milford Care Centre Chief Executive says the plan is a “clear roadmap” to continue providing high-quality care. Picture: Keith Wiseman

Milford Care Centre officially launched its Strategic Plan 2025–2030 on Tuesday, 9th September, marking a major milestone in advancing Specialist Palliative Care and Older Adult Services across the Mid-West region.

The development of this strategy reflects over a year of collaboration, consultation, and shared vision across the organisation with input from a wide range of stakeholders through townhall meetings, workshops and surveys.

Under the theme “Leading with Compassion, Excellence, and Innovation,” the strategy sets a clear direction for the years ahead, honouring Milford’s legacy while embracing new opportunities to enhance and improve care.


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The Strategy is built around seven strategic themes: Service Excellence & Innovation, People & Culture, Organisational Governance, Education & Research, Engagement & Partnerships, Infrastructure & Sustainability, Digital Transformation.

These pillars are designed to strengthen service delivery and empower the teams who make it possible.

The launch, held at Milford Care Centre, brought together staff and stakeholders in a shared commitment to the Centre’s future and its continued impact in the region.

Milford Care Centre CEO, Mary O’Brien, commented, “This strategy gives us a clear roadmap to continue providing high-quality Specialist Palliative Care and Older Adult Services in the Mid-West region for our Patients, Residents, and the dedicated staff who care for them.

Milford Care Centre, Chairperson, Board of Directors, Catherine Duffy, added, “Milford Care Centre’s Strategic Plan reflects the Board’s commitment to strong governance and long term sustainability. It sets out a clear framework to guide Milford’s growth, ensuring we remain responsive, resilient, and rooted in our core values”  

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