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VIDEO: Brian Cody advice to business – ‘be a team player’

At the Limerick Chambers Regional Leaders Programme in Dell EMC was Special guest speaker Brian Cody, Kilkenny hurling manager.

VIDEO: Brian Cody advice to business – ‘be a team player’

Legendary Kilkenny hurling boss Brian Cody has said that, as in sport, being a team player is also very important in business.



The 11-times All-Ireland winning manager was speaking at Limerick Chamber’s ‘Regional Leaders Forum’, sponsored by Dell EMC and held in association with the Kemmy Business School at the University of Limerick.

One of the Irish sport’s most revered managers, of any code, the 11 times All-Ireland winning hurling manager also believes being a good leader first requires an understanding of the motivation to be one.

“I think there’s no gospel really for what makes good leaders. I think it’s a personal thing; I think it’s very, very important that you bring your own self to it and that you understand your motivation for being a leader and what your values are and what you want to achieve with your group,” he said.

“And I think obviously good communication and a good understanding of the people you are working with as well is hugely important,” he added.

Speaking about what he looks for in team members he said; “Obviously you’re looking for a good attitude, first and foremost.”

He continued: “From my point of view in the sporting world, I would have a good knowledge of the potential players you’d want and you’d see the way they perform. You see the kind of honesty and attitude that they have. I think, as well, what’s hugely important with any group, whether employees or whatever it is, that you be a team player; to always be watching out and helping and be there to help your teammates and your workmates.”

While Brian Cody’s own success is measured in silverware he admits to being an admirer of one of Ireland’s most successful businessmen, Limerick’s own JP McManus.

“There are so many who are high achievers, whether they be in sport or whether they be in business,” he said.

“I’m down in Limerick here, I always reflect on the likes of JP McManus, what he has done and not only what he has achieved, what he has done for his own area, for Limerick, in particular, and the generosity of a man. I think he’s just an inspiring person,” Brian added. 


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Richard is a presenter, producer, songwriter and actor. He was named the Limerick Person of the Year (2011) and won an online award at the Metro Éireann Media and Multicultural Awards (2011) for promoting multi-culturalism online. Richard says that the concept is very much a community driven project that aims to document life in Limerick. So, that in 20 years time people can look back and remember the events that were making the headlines.