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Nationwide campaign brings 'Bin It' workshop to Limerick schools Nationwide campaign brings 'Bin It' workshop to Limerick schools


Nationwide campaign brings ‘Bin It’ workshop to Limerick schools



Pictured at the ‘Bin It’ workshop are students from Castletroy College.

A nationwide schools’ campaign to educate and raise student awareness of littering visited Limerick this week.
Over 500 students from Laurel Hill Secondary School and Castletroy College participated in the ‘Bin It!’ workshop.

The actor-led workshop is geared towards first year students and explores littering and social responsibility. The 8th annual workshop tour across Ireland is supported by a website,, along with games and quizzes for students, lesson plans, teachers’ notes, posters and activity cards to help integrate the themes into the school curriculum.

Chairman of the Gum Litter Taskforce (GLT), Paul Kelly said; “The Bin It! programme is one of the most important elements of the national campaign and one from which we receive overwhelmingly positive feedback. It encourages students to take an interest in current issues and play an active role as responsible citizens in public life.”




“Our goal is to have a significant and sustainable impact on behaviour and a schools education programme is an excellent tool with which to achieve this,” he added.

Bin It!’ is a key element of the GLT environmental awareness programme which also ran a mass media campaign, including outdoor poster, TV and online advertising, from May until September this year. The campaign hosts a dedicated website, a Facebook page and a “Bin It Your Way” gaming app is available free to download from the App store and Google Play.

The 2014 ‘Bin It!’ tour will visit 28 local authority areas over a six week up to 21st November. The participating local authorities are Dublin, Cork, Limerick, Waterford and Galway City Councils, Kilkenny, Offaly, Cork, Sligo, Fingal, Dún Laoghaire-Rathdown, Longford, Galway, Laois, Wexford, Clare, Westmeath, Leitrim, Cavan, Donegal, Kildare, Wicklow, Kerry, Roscommon, Louth, South Dublin, Mayo and Waterford County Council.

Schools can download a free copy of the ‘Bin It!’ programme materials by logging onto

Richard is a presenter, producer, songwriter and actor. He was named the Limerick Person of the Year (2011) and won an online award at the Metro Éireann Media and Multicultural Awards (2011) for promoting multi-culturalism online. Richard says that the concept is very much a community driven project that aims to document life in Limerick. So, that in 20 years time people can look back and remember the events that were making the headlines.